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Oct

17

‘Who Dat’ trademark fight is back

Gwen Filosa, The Times-Picayune

Last year, New Orleanians rose up with one voice and beat back the mighty National Football League when it tried to assert ownership of their beloved Saints’ signature slogan.

Turns out, maybe “Who Dat” belonged to a couple of guys in San Antonio all along.

Brothers Steve and Sal Monistere make no claim that they’re owed royalties anytime someone chants the phrase, but they do say that when it’s exploited for commercial purposes, they should get a cut. A lot of businesses have decided they have a point.

Read the rest of the story here.

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